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The average person uses numerous types of cosmetics and beauty products every day. Ranging from regular toothpaste and shampoo to premium cremes and lotions; we simply can’t live without them. That being said, most of us do not pay much attention to the type of beauty products we’re using, let alone the packaging they come in. This is especially the case with cheap and everyday beauty goods. All we care about is whether they are affordable and do their job. The truth is, however, that the type of packaging material used to store your cosmetics can have a major influence not only on the cosmetics itself but also on your health and the environment.
There are all sorts of cosmetic packagings available. By far the most commonly used packaging material for bath and beauty products are plastics and glass. Whether it’s plastic shampoo bottles, crème jars, or glass perfume bottles – you simply can’t get around using these packaging materials. Followed by plastic and glass is a third packaging material that, despite its rise in popularity, is commonly used but still far less than the other two; aluminum.
The popularity of aluminum as a packaging material is rising, yet we still do not see it as much as plastics and glass. Nevertheless, you’ve likely noticed that more and more beauty brands have exchanged their traditional glass or plastic packaging to aluminum bottles and tin containers. So, why is this? Below, we have listed down the main benefits of aluminum packaging over glass and plastics. Keep on reading, and find out the hidden benefits aluminum brings along for both companies and consumers.
Aluminum is affordable
When it comes to business, it’s all about money. As such, it should not come as a surprise that companies are looking for the most affordable packaging solution to meet their needs. Afterall, also us, the end-user, is looking for quality goods at an affordable price. When it comes to pricing, aluminum packaging is significantly cheaper compared to glass and traditional metal (tin-plated iron) packaging. Besides, aluminum is furthermore cheap to customize and, thanks to its lightweight design, affordable to transport. Its affordable price along with its premium appearance makes aluminum bottles and jars highly attractive to small and large companies alike.
Meets multiple packaging needs
Aluminum is a very soft and bendable material. At the same time, it’s extremely durable and not easy to break. This brings along benefits in terms of durability but also in terms of customization. Aluminum packaging can be produced in any size and shape of your liking. Ranging from small tester tins to large jars and from simple dropper bottles to large and unique aluminum spray bottles; there always is an aluminum packaging to meet your storage needs.
Add a premium touch to your product line
Aluminum is not only affordable, but it also looks high-end. Compared to basic packaging materials such as plastic, aluminum features a much higher quality appearance. Aluminum packaging is furthermore seamless, which differentiates it from traditional metal tins and jars. If you’re looking for an affordable yet high-end packaging material for your best-selling goods, aluminum is a perfect way to go.
Aluminum does not corrode
The main reason why traditional metal packaging is not used for cosmetics lies in the fact that it corrodes. Aluminum, on the other hand, is a natural material that is 100% corrosion and rust-resistant. As such, it can be safely used in any type of environment including your humid bathroom. Aluminum tins and bottles are furthermore suitable for the storage of solid and liquid products alike. With aluminum packaging, you’ll never have to worry about the humid bathroom environment affecting the quality of your goods.
A 100% body-safe material
Aluminum is a natural material that does not need any type of chemical coating to make it suitable for the storage of foods or cosmetics. As such, there is no need to worry about the packaging affecting the quality of the goods stored inside. Aluminum packaging is completely natural and chemical-free. It is, together with glass, one of the only packaging materials that are considered to be 100% food- and body-safe by the FDA. This makes aluminum an attractive alternative to other, less safe, packaging materials such as plastics.
Keeps out air, moisture, and smell
Aluminum tins and bottles are highly durable and seamless. Just like glass and other types of traditional metal packagings, aluminum creates an outstanding barrier that protects the products stored inside from being affected by the outside environment. Most aluminum jars and bottles are completely airtight. Added to that, they keep out external moisture, smells, and sunlight. Thanks to this, your products won’t be affected by external factors and their shelf-life will increase significantly.
Last but not least, aluminum is fully recyclable. Besides its health and cost benefits, this packaging material brings along environmental benefits as well. Aluminum is one of the only materials that can be recycled time after time without losing any of its original quality. More than half of the aluminum packagings in circulation today already included recycled materials. By using and recycling aluminum packaging, you’ll be able to significantly reduce your impact on the environment by cutting down on waste production. Nowadays, aluminum is considered to be one of the most environmentally friendly packaging options available, making it a great option for green companies that wish to work towards a sustainable future.